According to a recent press release, Italian Ice chain Rita’s will soon begin a significant area expansion.
Franchisee Salvatore Raccuglia recently signed a five-unit deal to develop Rita’s Italian Ice & Frozen Custard in Austin, Texas.
“I know that Rita’s is going to be a gold mine here in Austin,” he recently said to the Franchise Times.
“I’m right now just playing the waiting game with real estate brokers and landlords at this time to get things finalized. Nothing moves as fast as you want it to, but that’s just the way things work, so I have to be patient,” said Raccuglia.
“When I moved to Austin about a year ago, I noticed right away there was no Italian ice places here,” Raccuglia said. “I knew I wanted to franchise something and it really only made sense to go with Rita’s because I grew up with it and I was very familiar with it. The other thing is, it gets really hot down here in the summer, like 100 degrees a lot of days. Who doesn’t want an Italian ice on a really hot day?”
“Having Sal join our franchise network as our newest franchisee in Austin is a great step forward for the brand’s development, and we are glad to welcome him to the team as Rita’s grows in Texas,” CEO Linda Chadwick said.
