Utah-based Swig is planning to bring some of its delicious drinks to rushing customers soon, with its newest location coming to Peoria at the northwest corner of 83rd Avenue and Cactus Road.
The Peoria Planning and Zoning Commission approved a conditional-use permit to allow for the new drive-thru last month, according to the Daily Independent. A representative from the company tells What Now Phoenix that this location will be corporate-owned and is expected to open in early 2024. The company’s website has this site opening in Fall 2023. Swig already has two locations in Gilbert, one in Mesa and one that recently opened in Phoenix.
The drive-through soda-fountain chain is mainly found in the Western United States, but the company is slowly expanding east. Swig is in the process of opening its first location in Arkansas, coming to the Promenade. The company was founded in 2010 by Nicole Tanner in St. George, Utah. It was announced last year that the company had been sold to the Larry H. Miller Company.
“Swig’s founders, and team, including the Savory Fund, have done an amazing job building this fast-growing brand,” Steve Starks, CEO of the Larry H. Miller Company, said in a statement. “We love Swig’s growth trajectory, best-in-class customer service, strong employee culture, and commitment to delivering positive guest experiences. We are excited to welcome the Swig team to the LHM Company and are excited to help accelerate its national expansion.”
With the acquisition, Swig announced plans to open more than 25 corporate-owned locations this year. The family office purchased its share from Savory Fund, a food and beverage investment firm that’s owned Swig since 2018. The family office purchased its share from Savory Fund, a food and beverage investment firm that’s owned Swig since 2018. As part of the transaction, founder Nicole Tanner and partners Chase Wardrop and Dylan Roeder kept their minority stakes.
“I’ve always known Swig is special,” Tanner said in a statement. “I’ve seen its impact not only in the incredible growth but also in the faces of the customers who come through our drive-thru every day. We have become a part of people’s lives and their hearts. Our partnership with Savory transformed Swig’s trajectory. [Savory Fund founders] Andrew and Shauna Smith have been vital partners as we’ve scaled, and I’m thrilled they will remain a crucial ally as we join forces with the Larry H. Miller Company. It’s an honor to partner with Gail Miller, her family, and their impeccable team, and I can’t wait to see what our companies accomplish together.”
