Rice and Nori Expanding to La Canada Flintridge

The company expects to open this site in late December or early January

Joey Reams
Written By Joey Reams
News Writer
Photo: Official (George Architecture)

Rice & Nori, a fast-casual restaurant in Little Tokyo and South Pasadena, is preparing to open a new location in La Canada Flintridge at 711 Foothill Blvd.

The company’s third site is expected to open in a strip mall that includes tenants Gio’s Bakery, Jersey Mikes, Haruka Japanese Restaurant, Handel’s Homemade Ice Cream, CHICO’s, and MEGAFIT, according to intel received by What Now Media Group. A representative from Rice & Nori confirms with What Now Los Angeles that this location is opening at this site in late December or early January. It’s unclear at this point which space it will move into. Customers can expect freshly made Onigiri and Temaki.

This is a massive accomplishment for Rice & Nori, which is owned and operated by Mika Nakata Shenefelt and Regina Chen. They opened Rice & Nori the day before Thanksgiving 2018, next door to the sprawling Marukai market in Weller Court. Last year, the duo opened the company’s second location, the South Pasadena Town Square, offering a variety of Japanese onigiri and hand rolls.

Rice & Nori tapped George Architecture for its second site, which became the architect’s first completed project utilizing their real-time rendering software, Enscape. Enscape is a seamless Revit plug-in that allows colored renderings, walk-throughs, and virtual three-dimensional experiences, all driven by Revit content. This project featured clever space-making elements, an efficient and compact floor plan, and an elegant and sophisticated yet simple materials palette. It’s unclear if Rice & Nori owners will see the same architect for the company’s third location.

Rice and Nori Expanding to a Third Location in La Canada Flintridge
Rendering: Official (George Architecture)

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Joey Reams was born and raised in San Diego and received a Bachelor's Degree in Journalism at San Francisco State University. While there, he interned for several publications while serving as SFSU's News Editor at Golden Gate Xpress for a semester. After college, Joey has worked in the freelance industry for ten years and counting, writing about community news, the music industry, breaking news, pop culture, and other diverse topics. Before joining What Now Media Group, Joey worked as the News Editor for Pasadena Now. In his free time, he enjoys exploring new cities, trying delicious food, and attending concerts.
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