Bay Area Tech Giant to Lay Off 1,000 Employees Amid AI Expansion

​San Francisco’s prominent tech company Autodesk announces plans to reduce 7% of its workforce worldwide, primarily affecting customer-facing roles.

Written By Twinkle Jha
News Writer
​Autodesk will remove around 1,000 employees on a global scale (Source: Created on Canva)

Autodesk, a leading software company from San Francisco, has announced that it will cut around 7% of its workforce globally. The move comes as the final phase of a multi-year go-to-market transformation (GTM) tied to its cloud platform and AI capabilities.​

Autodesk Announces Workforce Reduction Amid Strategic Shift

​Tech giant Autodesk is gearing up to implement a broad organizational restructuring process. In an official news release, the San Francisco-based company stated that around 1,000 roles will be impacted through its latest global layoff.

Autodesk is known for its 3D animation, visual effects, and production management software, widely used in the film and gaming industries. Its latest workforce reduction is expected to primarily affect customer-facing sales teams.​

Completion of Go-To-Market Transformation

Autodesk’s multi-year GTM modernization is now entering its final phase. According to the software giant, the layoff decision marks a step forward with smaller and targeted adjustments.​

Autodesk further states that the latest workforce reduction centers on three strategic changes.​

The first change is completing the GTM transformation. In recent years, Autodesk has updated its go-to-market strategy, helping customers to engage easily and positioning the company for upcoming industry trends. With the sales optimization now complete, the tech giant is ready for its next growth stage.

​Autodesk’s decision to shed its workforce is also happening due to an expansion of AI platforms and cloud-based efforts. By developing a strong base in these areas, the tech giant is well-positioned to offer intelligent and connected products. The next phase of its strategy focuses on creating greater customer value and offering long-term support.​

Autodesk is also reshaping its corporate functions, adjusting investments to keep teams resilient, modern, and scalable.

Autodesk Says Layoffs Are Not Economy- or AI-Driven​

Following last year’s organizational changes, Autodesk clarified that these layoffs are not intended to become an annual occurrence. The tech giant added that the change is not an effort to replace people with AI and is not influenced by external factors.

​Further, the San Francisco-based software company described the layoff as a ‘deliberate decision’ by leaders at Autodesk who seek to align the organization with long-term growth plans.​

Looking Ahead to Future Opportunities​

Starting January 22, Autodesk initiated the process of informing global employees whose jobs may be at risk. Leaders from the tech giant’s management chain directly began the conversations. Timings and approach can still differ by country.

In some countries, the process will follow local laws and include consultative discussions with employees.

Beyond this, Autodesk may assist the impacted employees during the process through benefits consultation, severance, and career transition.

Autodesk will support affected employees with benefits consultation, severance, and career transition services.

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Twinkle Jha is a content writer passionate about crafting engaging and informative pieces for diverse audiences. She holds a degree in Journalism & Mass Communication that helps her create news-based articles related to restaurants, retail, and real estate in the US. With five years of writing experience, Twinkle has a strong base for her research, allowing her to create compelling content. Her keen eye for detail and creative approach make her writing stand out. When not working, she loves to watch movies.
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