Primark is opening in Lawrenceville next month. The opening will mark another step in Primark’s continued U.S. expansion. It will celebrate its grand opening with live entertainment and giveaways.
Primark Announces First Georgia Location
Primark will open its first Georgia location at Sugarloaf Mills in Lawrenceville. It will mark the brand’s 47th store in the U.S., highlighting its fast-paced growth as it opens soon after its 46th store in Minnesota.
According to a PR Newswire, the store will open on September 8. The brand will span 26,000 square feet inside Sugarloaf Mills. Primark also plans to open a second Georgia location in Augusta.
Kevin Tulip, president of Primark U.S., said that the company is excited to expand into Georgia. “Our expansion into the state of Georgia is something we’re extremely excited about. We’re thrilled to bring the residents of Atlanta Primark’s signature everyday essentials at affordable prices,” said Kevin Tulip.
Founded in Ireland, Primark is a fashion retailer known for affordable clothing, accessories, beauty products, and everyday essentials. The brand operates more than 480 stores across 19 countries, including markets in Europe, the U.S., and the Middle East.
A key part of Primark’s business model is its focus on physical retail stores rather than e-commerce. Customers can preview products online before shopping at its brick-and-mortar locations.
Grand Opening Highlights
Primark is celebrating its grand opening in Georgia with a family-friendly event. The event will include a live DJ and local treats for attendees. They can also look forward to giveaways available on a first-come, first-served basis.
The store will offer affordable fashion and everyday essentials to shoppers. Women’s denim will start at $12, men’s T-shirts at $5, and children’s sweatshirts at $8. Shoppers will also find merchandise featuring local teams, including the Atlanta Hawks and Atlanta Falcons.
Primark is continuing to grow its presence across the U.S. with its Georgia store. The new location will mark the beginning of its expansion in the state.
