Available at stores around the country and with several dozen standalone stores of its own, LoveShackFancy is a women’s apparel brand “created to celebrate love and revel in the beauty of a flower-filled, rose-colored world.” Before the year is out, the brand will bring that celebration to Waterside Shops, the open-air mall in Naples.
In an announcement by the mall, an opening date is set for “Holiday 2026.”
LoveShackFancy offers an apparel selection ranging from dresses and skirts to sweaters, coats, sleepwear and swimwear. There’s also a selection for “Kids & Tween” along with a “Beauty” selection that features perfumes, cosmetics, and candles.
“The LoveShackFancy aesthetic marries vintage inspiration with a fun and modern take on femininity: An overflow of pink, prints, florals, ruffles, lace, and bows, LoveShackFancy is for romantics at heart and anyone who wants to feel beautiful and confident,” says the LoveShackFancy website. “Now an award-winning, family-owned company, LoveShackFancy has 30 stores worldwide, 450 retail partners, and collaborations with brands like Gap, Stanley, Pottery Barn, Bogner, Supergoop, and American Girl. Millions have joined the party, embracing a world where love is always in bloom.”
Opening at the Waterside Shops, LoveShackFancy will join an apparel lineup that includes brands like Gucci, Hermès, Ralph Lauren, and more.
You can keep up with all things LoveShackFancy by following @loveshackfancy on Instagram.

