Exclusive: HD1 to reopen as FLIP Burger Boutique

Gourmet hot dog joint to reopen as FLIP Burger Boutique this fall.

Caleb J. Spivak Editor-in-Chief
Blake Moore
Edited By Blake Moore
News Writer

Gourmet hot dog joint to get ‘flipped’ to burger concept this fall.

UPDATE (Nov. 25, 2013): Flip Burger Poncey-Highland now open

HD1 Restaurant will close after dinner service Sunday, August 18 with plans to reopen as a FLIP Burger Boutique, the restaurant shared with What Now Atlanta (WNA) Friday.

“We are fully committed to growing the FLIP brand and expanding our strong reputation for innovative food in a high energy and fun environment, Barry Mills, co-owner, said in the release.

“Moving forward, FLIP Burger Boutique will be our primary focus.”

The Poncey-Highland restaurant, at 644 N. Highland Avenue, will be FLIP’s fourth location. The company will convert HD1 to a FLIP burger over the next eight to ten weeks, a spokeswoman told WNA.

Once complete, FLIP will feature a rooftop patio with open air dining and outdoor service options — an upgrade that was originally slated to open at HD1 this past spring.

“It’s an exciting period of growth for FLIP and the demand for gourmet burgers is at an all time high,” Richard Blais, FLIP’s chef, said in a statement.

“At the Poncey-Highland location we will infuse our signature burgers, shakes and sides to the menu while paying homage to the best-of-the-best in HD1 hot dogs.”

The restaurant’s “neighborhood bar program” will feel very much the same, and valet parking will be added.

[Editor’s note: HD1 originally replaced San Francisco Coffee when it relocated two doors down.]

Rendering courtesy of FLIP.

 

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Editor-in-Chief
Caleb J. Spivak is the Founder and CEO of What Now Media Group.
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