Burberry is back at Lenox Square with a new look. The redesigned store blends British heritage with modern design, bringing a touch of London to Atlanta’s premier shopping destination.
Highlights
- Burberry reopens redesigned Lenox Square store in Atlanta’s Buckhead neighborhood.
- The store features a wide assortment of new season styles.
- Lenox Square will also host a standalone Burberry childrenswear pop-up, open now through Summer 2026.
Burberry Unveils Redesigned Store in Buckhead’s Lenox Square
Burberry returns to Lenox Square’s designer wing with a refreshed summer collection. The reopening follows the refurbishment of Burberry’s flagship store in New Bond Street in London.
Bringing Back the British Element
The design takes cues from London’s iconic architecture, reflecting the creative spirit at the core of Burberry. Several elements, like the natural stone inspired by British limestone and cast-iron railings, are similar to the streets of London.
Sleek stone counters display select products, adding a contemporary edge to the space. Tufted wool rugs in deep teal and green add a classic Burberry touch to the modern layout.
The rugs are also embossed with the brand’s iconic check patterns, reflecting the brand’s image and tying the space with more style.
New Season Styles
The store offers a wide selection of styles for the new season designed under the direction of Creative Chief Officer Daniel Lee. Highlights include the heritage trench coat, crafted in Yorkshire from shower-resistant gabardine.
Also on offer are Marsh boots and bags from the Highlands collection, along with childrenswear in signature checks and Equestrian Knight motifs. A standalone Burberry childrenswear pop-up will remain at Lenox Square through Summer 2026.
In a further nod to the brand’s heritage, the store also includes a newly relaunched scarf destination section. The concept was first launched in Burberry’s 57th Street flagship store in New York City. The destination showcases a wide range of scarves in signature and seasonal styles.
It features some of the iconic Burberry Check in cashmere and silk along with some seasonal print scarves. The refreshed store design enhances the brand experience while honoring Burberry’s British roots. With new seasonal styles and classic checks, the redesigned store brings a slice of London to Atlanta.
