Nova Hospitality Group to Debut New Concept in Downtown San Marcos

Readers unfamiliar with the group itself may recognize their three Austin-area brands: Tenten, Devil May Care, and The Well. 

Paul Soto
By Paul Soto Add a Comment

Bazaar, a new concept, will soon be opening in downtown San Marcos under the operation of Nova Hospitality Group, according to recent public records. The upcoming bar & restaurant will be located at 202 N LBJ Drive, in the building which formerly housed Kiva. 

Distinguishing themselves from other area hospitality groups, Nova states on their website that “each of our managed venues provides a unique, vibrant experience for guests and offer unparalleled hospitality service. 

“From the meticulous design to the carefully crafted menus, each of our downtown Austin locations provides something exceptional for our next patron.” 

Readers unfamiliar with the group itself may recognize their three Austin-area brands: Tenten, Devil May Care, and The Well. 

What Now Austin briefly contacted Sam Tiano, Director of Operations at Nova Hospitality Group, with questions regarding opening dates, culinary profile, and rationale for the downtown San Marcos location, but he did not respond by time of publication. 

In any case, given the group’s notable track record and its prime real estate in a quickly-growing city, readers can anticipate a well-run, lasting project to take hold in San Marcos for years to come.

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Paul Soto is a freelance writer. He is a graduate of UT-Austin and Syracuse University's MFA in Creative Writing. He lives between the U.S. and Portugal, where he is working on his first book.
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