A plant-forward café and juice bar is growing its Boston footprint with two new cafés.
Cocobeet is expanding to two Equinox Fitness Club facilities at 225 Franklin St in downtown Boston‘s Financial District and 131 Dartmouth St in the Back Bay, according to city records. The cafés will be open to both gym members and the public, with limited indoor seating.
Founded in 2014, Cocobeet has become a local staple with its nutrient-dense menu centered on cold-pressed juices, superfood smoothies, and plant-forward fare. The eatery currently operates cafés in Boston’s Government Center and downtown Wellesley, along with two recently-opened Equinox locations in the Seaport and Chestnut Hill.
Owner Onur Ozkoc told What Now Boston that Cocobeet helped pioneer the cold-pressed juice model in Boston, navigating health department regulations that had not yet been updated for the process. “We actually had to hire experts to help bring the codes to the department so we could open a cold-pressed juice concept,” he said. “It’s a different concept than other juice bars since, you know, it’s a different process.”
Rather than positioning itself strictly as a juice brand, Cocobeet was built around a broader philosophy of minimal processing and uncompromising quality. “We’re more than juice,” Ozkoc said. “We are a place that makes products with no additives. It’s all pure… We never pasteurize to extend shelf life. The shelf life is very short. We don’t cut corners when it comes to having quality foods.”
Today, Cocobeet offers more than 110 products made entirely from scratch, ranging from cold-pressed juices, smoothies, and açaí bowls to grain bowls, soups, and dehydrated provisions.
Ozkoc noted that even staples like nut milks are produced in-house. “Most commercial nut milks have about 3% nuts,” he said. “However, 35% goes into our nut mix. They are very rich. Quality over hype—this is what we focus on.”
While Cocobeet’s brick-and-mortar cafés have traditionally been 100% vegan, the Equinox locations will introduce select animal-based proteins—such as salmon, eggs, and whey—to meet member demand. To support that expansion, Cocobeet has brought on Allen Campbell, former personal chef to Tom Brady, to help develop the Equinox-specific menu.
The Financial District location is expected to soft-launch as early as next week, with the Back Bay outpost slated to follow about a month later, Ozkoc said. Looking ahead, he noted that Cocobeet plans to continue growing along the East Coast, with New York City firmly on the brand’s long-term radar.
