Two new Velvet Taco locations in North Texas are set to open later this year.
One is coming to Grandscape in The Colony at 5350 Nebraska Furniture Mart Dr. The other will open in Grapevine at 440 W State Hwy 114. Exact opening dates have not yet been announced, but both locations are listed as “coming soon” on the brand’s website.
Launched in 2011, the first funky taco spot opened in Dallas’s Knox-Henderson and the brand has since grown to 30 locations with more in the works. Most of those locations are in Texas, but there are also restaurants in Georgia, Illinois, North Carolina, Oklahoma and Tennessee.
Over the past year, Velvet Taco has been in aggressive expansion mode with the goal to reach over 40 locations nationwide by the end of 2022. In a September 2021 press release, CEO Clay Dover credited the brand’s dedicated team for its incredible rapid growth.
“Our relentless innovation with our menu, our chef-crafted tacos and the unique atmosphere we’ve created in our restaurants have set us apart,” Dover said. “We know who our guests are — adventurous, risk-taking foodies — and that they expect the unexpected.”
The Velvet Taco concept “is founded on the idea that tacos don’t have to be Mexican.” And its menu certainly reflects that, featuring a range of international taco flavors like spicy tikka chicken, falafel, Korean fried rice and Mexi-Cali shrimp, to name a few.
Sides include chips with red curry coconut queso or queso blanco and elote. There’s also a deliciously moist housemade red velvet cake.
The brand is also known for its popular WTF (weekly taco feature) tacos and “kick ass margaritas.”