TOCA Social Celebrates Grand Opening of First-Ever U.S. Flagship at Grandscape with Star-Studded Ribbon Cutting

Brandon Aubrey, Abby Wambach, and DFW Mascots Help Bring World Cup Energy to North Texas

Lisa Hay
Written By Lisa Hay
News Writer
Photo: Official

TOCA Social celebrated the grand opening of its first-ever U.S. flagship location with a high-energy ribbon cutting and mascot kick challenge for charity. The venue officially opened to the public on March 6.

As North Texas gears up to host matches during the 2026 FIFA World Cup, TOCA Social Dallas launches as a new permanent hub for soccer culture, blending immersive technology, interactive play, elevated food and beverage, and vibrant fandom under one roof. Backed by Abby Wambach, Brandon Aubrey, and Major League Soccer, and founded by Eddie Lewis, TOCA Social has seen international success, and now brings its all-ages, all-access soccer entertainment experience to Dallas-area families and fans, whether or not they attend a World Cup match in person.

Global soccer stars, community leaders, and some of Dallas’ most recognizable mascots came together to mark the milestone moment. Mascots representing the Dallas Cowboys, Dallas Mavericks, Dallas Stars, Dallas Trinity FC, and FC Dallas competed in an interactive mascot kick challenge, with each organization receiving a donation to the charity of its choice.

With reservations now open, guests can book TOCA Social in Grandscape for group outings, celebrations, corporate events, and matchday gatherings at this first-of-its-kind soccer-driven social entertainment venue.

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Lisa is a staff reporter for What Now Media Group. She covers new restaurant, retail, and real estate openings across all of our markets. A true foodie, this Air Force veteran has lived all over the world — from Aviano, Italy to Nairobi, Kenya — but her favorite spot is NOLA for its rich history, architecture, culture, and of course, its good eats.
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