A family-friendly American restaurant and sports bar chain from the creators of Texas Roadhouse is headed to Denver’s Northfield neighborhood.
Bubba’s 33 is set to move into the former Red Lobster space in The Shops at Northfield, located at 8268 East Northfield Blvd, according to a recent update from Denver Business Buzz. An Instagram post from commercial construction firm VMC Facilities LLC further confirms that the transformation is already underway.
“The transformation has begun in Northfield, CO as we start converting a former Red Lobster into Bubba’s 33,” the VMC team shared. “Today’s pre-construction meeting brought subcontractors and key suppliers together to align on schedules, coordination, and critical path items that will drive the project forward.”
The concept was created in 2013 by the late Kent Taylor, founder of Texas Roadhouse. The “33” in the brand’s name nods to 1933 and the end of Prohibition, reflecting the brand’s lively, bar-forward atmosphere and approachable American menu.
Today, Bubba’s 33 operates more than 50 locations nationwide, including existing Colorado outposts in Aurora and Colorado Springs. Each location features wall-to-wall TVs, rock music, and a casual, high-energy vibe.
The menu centers on scratch-made favorites like burgers, stone-baked pizzas, and wings, along with salads, sandwiches, pastas, and desserts. Guests can also expect a full bar program, kids’ meals, and family-style takeout options.
An official opening timeline for the Northfield location has not yet been announced. For now, construction momentum is building inside The Shops at Northfield as the space begins its transformation.
