MilkShake Factory is bringing its handspun milkshakes and premium chocolates to Murfreesboro, marking the brand’s first location in Tennessee. The store will celebrate its debut with a grand opening event on February 28.
MilkShake Factory Is Opening in Murfreesboro
MilkShake Factory is expanding its footprint, the new store is located at 2615 Medical Center Parkway, Suite 2390, inside a busy retail center along one of Murfreesboro’s primary growth corridors, near schools, family neighborhoods, and a 70-acre medical campus.
The Murfreesboro store is locally owned and operated by franchise partners Jill and Kyle Mason. The couple said they were drawn to the brand’s strong family foundation and its commitment to the community.
Dana Edwards Manatos, Founder and CEO of MilkShake Factory said, “Expanding into Tennessee is an exciting step for MilkShake Factory as we continue to grow into new markets across the country.”
Grand Opening Celebrations and Giveaways
MilkShake Factory Murfreesboro will hold its grand opening celebration on Saturday, February 28, 2026. The grand opening runs from noon to 4 p.m., featuring buy-one, get-one-free shakes, sundaes, and molten cups.
The first guest in line will receive a gift basket, and the first 100 customers will receive a free MilkShake Factory T-shirt. Guests can expect a festive atmosphere celebrating the milestone upon entering the store.
MilkShake Factory Murfreesboro will feature the brand’s signature and fan-favorite treats. It includes milkshake flavors like Chocolate Dipped Strawberry and Campfire S’mores. The menu also features housemade chocolate treats and signature ice cream crafted from the Edwards family’s exclusive recipe.
About MilkShake Factory
MilkShake Factory started as a small soda fountain and chocolate shop in Pittsburgh, Pennsylvania, in 1914. Over generations, the family of chocolatiers crafted premium chocolate using time-honored techniques. Soon, it grew into the beloved dessert destination it is today, serving handspun milkshakes made with housemade ice cream.
The Murfreesboro opening marks the brand’s official entry into Tennessee as it continues expanding into new markets nationwide. As the brand expands, it continues to share its century-old chocolate-making tradition with communities across the country.
