MGA’s Miniverse, the original DIY collectible brand from MGA Entertainment, has teamed up with Taco Bell to launch the Make It Mini Taco Bell Collection. It is an assortment of build-your-own miniature collectibles inspired by favorite Taco Bell menu items.
MGA’s Miniverse Collaborates With Taco Bell for Exciting DIY Collectibles
A new partnership between MGA’s Miniverse and Taco Bell offers a unique experience to fans to create and collect miniature versions of their favorite Taco Bell dishes.
The Make It Mini Taco Bell Collection reinvents classic Taco Bell meals, such as the Crunchwrap Supreme, Bean and Cheese Burrito, Mexican Pizza, and Spicy Potato Soft Taco, into mini collectibles that are hyper-realistic.
With this new line, MGA’s Miniverse offers fans, ranging from kids to adult collectors, an interactive way to connect with Taco Bell’s most beloved menu items.
In the words of Josh Hackbarth, Chief Marketing Officer at MGA Entertainment, “MGA’s Miniverse continues to push the boundaries of what toy collectibles can be. Partnering with Taco Bell to reimagine their signature items in miniature toy form brings cultural favorites to life in a fun, creative way. Now, Taco Bell’s passionate community can collect and showcase a mini version of the menu items they love most.”
The collaboration promises a fresh, engaging experience for fans of both brands, blending nostalgia with creativity for a truly collectible experience.
What “Make It Mini Taco Bell Collection” Looks Like
Just as Taco Bell fans can customize their meals, the Make It Mini Taco Bell Collection brings that same freedom to the world of mini collectibles. Each blind-packed capsules allow the collector to create, assemble, and showcase pint-sized replicas of many Taco Bell favorites with realistic mini ingredients, step-by-step recipe instructions, and themed accessories.
The capsule itself becomes a display as soon as it is assembled, turning every creation into a mini menu that can be put on a shelf. There are eight distinct minis to collect, each unboxing has a new surprise that brings the fun Live Más spirit of Taco Bell.
In addition to the core food builds, the assortment enhances the experience with detailed touches like mini packets of sauce (Mild to Fire); downsized drinks like Agua Refrescas and Churro Chillers, and branded trays, cutlery, and packaging.
Luis Restrepo, Chief Marketing Officer at Taco Bell, suggests that the collaboration reflects how fans engage with the brand beyond just eating. “Partnering with MGA’s Miniverse brings our brand to life in a whole new way and gives fans more ways to celebrate their love for Taco Bell by collecting, building, and displaying the iconic menu items they crave.”
Mark Calendars for the Launch
Major retailers like Target, Amazon, Walmart, and the MGA Shop will launch the MGA Miniverse Make It Mini Taco Bell Collection starting on March 1, 2026. The individual collectibles will range in price between $10.99 and $12.99.
Designed for ages 8 and up, the product will attract younger customers and adult collectors who enjoy hands-on, craft-driven collectibles inspired by pop culture favorites.
Ahead of the full retail launch, fans will be able to get an early bird access through a series of limited @officialminiverse TikTok Live Drops on January 13 and February 3, which will offer a preview of the miniature Taco Bell product range.
Adding to the early excitement, Taco Bell Rewards Members will have an exclusive opportunity on January 13 to win one of 500 collectibles during the brand’s in-app Tuesday Drop, with entries open from 2 pm to 3 pm PT. Together, these early-release moments build momentum around the launch while rewarding loyal fans with a chance to collect before the wider debut.
Having a wide release and early access events, the partnership provides fans with a new way to celebrate their love for Taco Bell.
MGA Entertainment is a toy and entertainment company that has been at the forefront of designing new, innovative products. The brand captures the imagination of children and collectors alike.
