Classic American chain Dairy Queen will soon open its “Grill & Chill” spin-off at 191 Malabar Road in Palm Bay, according to recent public records.
Readers unfamiliar with Dairy Queen’s Grill & Chill model can expect “modern open-air dining, separate “Grill” & “Chill” sections, comfortable booths, large tables, warm lighting, and music,” according to the official website.
Further articulating the concept in a pitch aimed at franchisees, the brand explains that “DQ Grill & Chill® restaurant development is focused on free-standing locations. We will consider shopping center endcaps with drive-thru capability, conversion of restaurants or retail facilities, and multiple-use facilities. Above all, the restaurant must have an efficient drive-thru service lane. The DQ® portion of the facility will convey the full DQ Grill & Chill® exterior signage and image.”
This location will be run by franchisee group Yogiraj Ten LLC, spearheaded by Pragneshkumar Patel.
No opening date has been announced.