Diversified Partners, a Scottsdale-based real estate brokerage and development firm, announced that The Rush Funplex, a high-energy indoor family entertainment center, will anchor its new 14-acre development at the northeast corner of Loop 202 and Dobbins Road in Phoenix. Construction is expected to begin in late 2025 or early 2026, with a grand opening slated for December 2026.
This will be the second Arizona location for The Rush Funplex, which currently operates six locations in other states. The company’s first Arizona location will open in Goodyear at the northeast corner of Yuma Road and Estrella Parkway, as part of another Diversified Partners development.
The fully indoor, 75,000-square-foot facility will bring a variety of attractions to the growing Laveen community, including go-karts, bowling, a rock-climbing wall with foam pit, laser tag, mini-golf, an arcade, bumper cars, kiddie cars, private party rooms and a café. Unlike traditional pay-per-activity models, The Rush Funplex offers affordable hourly and daily passes that include access to all attractions.
“The Rush Funplex is extremely excited about coming to Laveen. We look forward to being part of the explosive growth and activity in this area,” said Matt Gertge, owner of The Rush Funplex in a statement.
The project will create more than 50 jobs for the surrounding community. Developed by Scottsdale-based Diversified Partners, the site represents a major investment in family-friendly amenities for one of Phoenix’s most rapidly developing corridors.
“This is exactly the kind of project we envisioned for the 202 and Dobbins corridor—high-quality, community-centered and built for growth,” said Walt Brown Jr., founder and CEO of Diversified Partners.
