White Wolf Specialties to Open in South Tampa

This “multi-faced culinary destination” will feature a pizzeria, market, and more

Neil Cooney
Written By Neil Cooney
News Writer
Photo: Rocca/Tastes Pretty Good Official

A new culinary experience is in the works in South Tampa. Launching on Westshore Boulevard, White Wolf Specialties promises something for everybody, whether you’re looking for pizza, market goods, or a drink (or all of these).

White Wolf Specialties will be “a multi-faceted culinary destination featuring a neighborhood pizzeria with a new American menu, bakery, cafe, market and rooftop bar,” says a description posted on the Tastes Pretty Good website.

Tastes Pretty Good is a hospitality company formed by the team that brought Tampa restaurants like Rocca and Streetlight Taco. It’s helmed by chairman Jack Murray III, CEO Nick Reader, and COO Greg Proechel II.

Details on the launch, including the exact address and the exact opening timeline, are still under wraps. Recent coverage by WFLA says an opening is expected in late 2025.

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Neil Cooney is a freelance writer. He has received an MFA in Creative Writing from Syracuse University, and his work has been published in the Masters Review. Based in Nashville, he spends his free time cooking Korean food and studying chess.
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