A new Lidl US grocery store is set to open in Brooklyn on March 18, 2026. The grocer is known for offering mostly high-quality private-label products. Shoppers can expect exclusive offers and weekly perks to save money.
Brooklyn to Welcome a New Lidl US Store
Lidl US is hosting the grand opening of a new grocery store at 1730 Bedford Avenue, Brooklyn. The shop in the Crown Heights neighborhood will open on Wednesday. The ribbon-cutting is planned for 7:40 a.m. Guests attending the event will be able to enjoy coffee and freshly baked croissants.
The grocery store will operate daily from 8 a.m. to 9 p.m. On the opening day, guests can enjoy special promotions and preview specialty items. The store will offer private-label products, global imports, and fresh, locally sourced options at competitive prices.
The company said, “We’re the Super-EST Market in town for a reason, delivering unique options and unbeatable savings to our communities. At Lidl US, shoppers will discover a grocery store centered on value, quality, and efficiency. From private label picks and imported goods to fresh local produce, you’ll get to experience the quality we’re famous for in Europe — without using your passport.”
What Makes Lidl US Unique
Lidl US aims to provide quality groceries at affordable prices and make the shopping experience easy and efficient. One of the store’s standout features is its in-store bakery. Customers can get freshly baked bread and pastries.
Shoppers can also take advantage of rotating promotions. There are weekly Wednesday specials featuring discounted produce, pantry items, and international products.
The grocer also runs a “Weekend Super Sale” to stock some select products. The retailer also introduces limited-time products each week. It can include kitchenware, home decor, fitness accessories, and seasonal delicacies.
The company uses a simplified store layout to ensure faster grocery shopping. The MyLidl mobile app also provides customers with the opportunity to use other discounts, rewards, and personal offers.
The Lidl bakery section also operates a rotating Special Guest program, where four new baked goods are introduced each month. For the Crown Heights opening, Brookie, Banana Nut Muffin, Cinnamon Swirl Muffin, and Blueberry Scone will be served.
Lidl US is an international retail chain under the Schwarz Group. The company has over 12,000 stores in 31 countries offering affordable shopping options. As the Crown Heights store opens, Lidl US is increasing its presence in New York City.
