Popular Regional Pizza Chain Franchisee Files for Chapter 11 Bankruptcy

A Mountain Mike's Pizza franchise operator has filed for Chapter 11 bankruptcy as the pizza industry continues to face financial challenges.

Whatnow News Team News Writer
Representative Image, Rogue Fare LLC files for bankruptcy (Image credit: Engin Akyurt from Pexels | Created on Canva)

Rogue Fare LLC has commenced bankruptcy proceedings. The company currently operates as a franchise operator of Medford, Oregon-based pizza chain called Mountain Mike’s Pizza.

The latest move comes as the broader pizza industry struggles to maintain a foothold amid declining sales, rising expenses, and other troubles.

Rogue Fare LLC Seeks Chapter 11 Protection

Pizza operators across the country continue to face financial pressures that have led some to downsize or seek bankruptcy protection. According to RK Consultants, the company is currently doing business as Mountain Mike’s Pizza. The company submitted a Chapter 11 petition on July 1, 2026.

The filing follows similar restructuring efforts by other pizza operators amid ongoing industry challenges.

North County Pizza, Inc., an independent franchise operator, filed for bankruptcy protection with over $3 million in debt. The company owns and operates one Domino’s restaurant in Oceanside, California. The petition submitted on March 11, 2026 showed that the company had a wide gap between its assets and liabilities.

Earlier this year, Papa John’s International, Inc. attempted to restructure its North American business following a difficult 2025. Weak consumer demand, declining profits, and flat sales prompted the company to downsize. The pizza chain closed about 226 restaurants last year and plans to close another 300 underperforming locations by the end of 2027. The company also plans to reduce its company-owned restaurant portfolio through refranchising.

Pizza Hut has also pursued a major restructuring of its U.S. operations. Parent company Yum! Brands sought to strengthen the brand amid shrinking profit margins and declining customer traffic. The plan involved closure of around 250 underperforming Pizza Hut stores, which made around 3% of its U.S. footprint. The closures were expected to take place during the first half of 2026.

Latest Case Details

The recent court records for Rogue Fare LLC show that attorney Keith Y Boyd of Keith Y Boyd is the legal counsel for the company. Court records show the Chapter 11 petition was signed by James Smith, the company’s sole member.

PACER records include a list of the company’s largest unsecured creditors. Most of the unsecured claims are trade debts owed to creditors including First Bank of the Lake, Credit Associates, Inc., and PepsiCo, Inc.

The petition lists estimated liabilities that substantially exceed the company’s estimated assets. More details are shared here in a summarized format:

  • Filing Date: July 1, 2026
  • Court and Jurisdiction: U.S. Bankruptcy Court for the District of Oregon (Eugene Division)
  • Type of Filing: Active, Voluntary Petition
  • Chapter: 11
  • Case Number: 26-61830-kfe11
  • Estimated Assets: Between $0 and $50,000
  • Estimated Liabilities: Between $1,000,001 and $10 million
  • Estimated Creditors: 1-49
  • Reason for Filing: Restructure business under court supervision

Mountain Mike’s Pizza is a family-style pizza chain founded in Palo Alto, California, in 1978. Founded in 1978 in Palo Alto, the company offers a range of hand-prepared pizzas. Along with dine-in service, the company offers delivery, takeout, catering, online ordering, and a mobile app, serving families, sports teams, and community gatherings.

Rogue Fare LLC’s filing highlights the financial troubles facing the U.S. pizza restaurant industry. While the bankruptcy applies only to the independent Mountain Mike’s Pizza franchise operator, recurrent filings show how a range of individual operators are currently struggling.

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