The Toy Factory is a new experience arriving at Pullman Yards. The attraction is intended for visitors of all ages. It will take visitors inside a fictional, secret toy factory filled with activities, characters, games, and more.
The Toy Factory to Open at Pullman Yards
Pullman Yards will open The Toy Factory on September 30. It is an immersive family experience that will make its global premiere in Atlanta, according to Feverup.com. Dirty Monitor created the attraction and previously worked on Van Gogh: The Immersive Experience and Monet: The Immersive Experience.
The event listing says visitors will be able to explore the factory, interact with its characters, play games, and ultimately build a toy of their own. Guests visiting the attraction will become a part of the story rather than simply walking through it.
According to a Secret Atlanta, the story follows a mysterious toy factory hidden in a forest. Visitors encounter an old watchmaker whose passion for making toys has faded, and they are invited to help restore the factory.
The attraction is suitable for all age groups and lasts approximately 60-90 minutes. The tickets for the general public start at $18, with sales beginning on September 17. People on the waitlist get early access to the tickets and an exclusive 20% discount.
What Visitors Can Expect
The Toy Factory experience combines immersive sets and environments. The event will include 360-degree video mapping, 4K projections, and virtual reality.
Guests can move through different themed areas of the factory during the experience. The journey behind the scenes will be filled with joy, imagination, nostalgia, and wonder.
It also features interactive games and toy-making activities. Visitors can design their own toy and see their creations brought to life on the factory walls.
The Toy Factory experience will bring a new interactive attraction to Pullman Yards this fall.
