Rowan is coming to LaCenterra at Cinco Ranch! According to the company’s website, the nurse-led ear piercing studio is “coming soon” to open in the shopping center at 23501 Cinco Ranch Blvd, Suite F155.
“We’re the mom-founded, women-led company providing ear piercing by licensed nurses only, with hypoallergenic earrings always,” a press release about the brand reads.
At the helm of the new Rowan to come to LaCenterra at Cinco Ranch is founder and owner Louisa Serene Schneider. What Now Houston reached out to Schneider to find out more about the upcoming opening. Unfortunately, we did not hear back by the time of this publication.
“Rowan LaCenterra at Cinco Ranch is your local destination for safe ear piercings by licensed nurses in Texas,” the Rowan website reads.
“Whether it’s a first piercing or your fifth, we create a fun, safe, and stylish experience for all ages.”
Rowan was founded in 2017–2018 in New York City by Schneider, a former Wall Street hedge fund manager who wanted a safer, more celebratory ear-piercing experience for her daughter. Schneider initially launched the company in NYC as a concierge at-home piercing service and subscription boxes. In 2019, Schneider opened Rowan’s first standalone physical studio on the Upper East Side in New York City. Over the next couple of years, Rowan partnered with Target to open pop-up piercing studios in nearly 300 locations nationwide, before exiting the partnership to focus entirely on its own retail footprint. In 2022, the company launched a major brand refresh to expand its appeal beyond a strictly young/girly audience to teens, tweens, and adults.
“Ear piercings are a big moment in someone’s life,” Nure Cindy said on the brand’s website.
“As a Rowan Nurse, I get to make that experience safe, joyful, and confidence-building for every kid and family.”
Rowan now operates 90 standalone studios across the United States and uses licensed nurses exclusively for all ear piercings.
Rowan is anticipated to open in LaCenterra at Cinco Ranch at 23501 Cinco Ranch Blvd, Suite F155 later this year.
(This is a developing story. As more information is made available, we will update this article. Stay tuned!)
