Seemingly Overzealous opens third Charlotte shop in Dilworth on June 21. The homegrown ice cream shop, known for serving dairy-free, egg-free, and gluten-free options, launched nearly two years ago. The owners of the brand are hosting a grand opening ceremony on Saturday.
Highlights
- Seemingly Overzealous will open a new outlet in Dilworth on June 21.
- This is the brand’s third location in Charlotte.
- The ice cream shop is celebrating the milestone with a grand opening bash.
Seemingly Overzealous’ Grand Opening at Dilworth
Seemingly Overzealous is opening its newest location in Dilworth on Saturday, June 21. The new store, located at 224 East Blvd, Suite B, is situated next to Sunflour Baking Company and a block from Paper Skyscraper.
To celebrate the new opening, the team will host a grand event featuring arcade games, gumball sprinkle machines, and whimsical decor.
Family-friendly activities include a temporary tattoo pop-up and exclusive promotions. From 12:00 p.m. to 3:00 p.m., children can enjoy a scoop for just $2. The first 40 guests will receive free “emotional baggage” totes.
Menu Highlights and Dietary Innovations
In addition to its signature flavors, the Dilworth store will debut five new creations on opening day. Seemingly Overzealous will roll out five brand-new creations at the opening day ceremony. The occasion will mark the comeback of the brand’s hit “Love is Blind” special.
Another special promo on the launch is a mystery scoop for just $3! Customers will not get any samples or hints but “a delicious surprise waiting to be guessed.”
Seemingly Overzealous’ Origins
Founders Garrett Tichy and Jessica Berresse met back in 2020 and instantly connected over a shared love of dessert. On its website, the brand said “Seemingly Overzealous” began as a pandemic passion project and has since grown into a beloved staple in Charlotte.
The brand started as a pandemic passion project and went on to become a beloved staple in Charlotte. In addition to Dilworth, Seemingly Overzealous runs two more stores in Charlotte, Camp North End and Plaza Midwood. Every store has a fun and joyful vibe featuring eye-catching murals, games, and unique merch.
The team at Seemingly Overzealous is dedicated to creating delicious sweet treats that are dairy-free, egg-free, and gluten-free. The goal of the brand is simple: for more people to enjoy ice cream with no tummy troubles or compromise on flavor. The new location marks the next chapter for the Charlotte-based brand as it expands its mission to make allergen-friendly ice cream more accessible.