QDOBA Franchisee Plans Major Colorado Expansion 


A multi-unit deal will bring more stores to the Pikes Peak region.

Katie Porter
Written By Katie Porter
News Writer
Photo: QDOBA

QDOBA Mexican Eats is preparing for a significant expansion in Colorado, as part of one of the largest franchise development agreements in the company’s history. As reported by PR Newswire, B Wild Investments, LLC has signed on to open 50 new QDOBA locations across five states — some of which will be in the Pikes Peak area.

This major franchise deal spans the Centennial state as well as Utah, New Mexico, Nevada, and Alaska. The initial focus will be on the Colorado Springs metro, as well as Albuquerque, Las Vegas, Salt Lake City, and St. George. Specific addresses haven’t been disclosed yet.

Barry Dubin, founder and CEO of B Wild Investments, has lots of experience in the QSR chain world, his bio states. He started KBP Brands, a multi-brand franchise group with over 1,000 units; is the executive chairman of US Laundry Holdings (the largest Tide Laundromat franchisee in the US); and has helped scale Fresh Dining Concepts into the nation’s largest Auntie Anne’s franchisee.

“We are very excited to announce a deal to enter the QDOBA Mexican Eats brand. We expect to consummate the acquisition of one of QDOBA’s largest franchisees in Q4 and commence the development of new units during the first half of 2026. We will additionally seek to grow the business via the acquisition of other QDOBA restaurants that align strategically with our goal,” he shared on LinkedIn.

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Katie Porter is a freelance journalist and copywriter located in the Mile High City of Denver, covering the Colorado and SoCal restaurant scenes. She has always been a news junkie, keen to stay informed about what's going on in her community and the world, constantly on the lookout for interesting nuggets. Her articles have appeared in a variety of other publications, including 1851 Franchise, Estatenvy, Boulder Weekly, ThisSongisSick, el Don News, TheThings, Stache Cow, and more.
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