[Watch] Resorts World Commercial Provides Glimpse Into ‘Incredible Experiences That Await’

'Stay Fabulous' short film features Celine Dion, Carrie Underwood, Katy Perry, Luke Bryan, Tiësto and Zedd

Caleb J. Spivak Editor-in-Chief
Screenshot: Official

Resorts World Las Vegas on Thursday unveiled an “utterly extravagant” introduction to the $4.3 billion property with “Stay Fabulous,” a short film featuring Celine Dion, Carrie Underwood, Katy Perry, Luke Bryan, Tiësto, and Zedd.

The commercial offers a sneak peek of the entertainment to come as a result of the partnerships between Resorts World Las Vegas, Concerts West / AEG Presents, and Zouk Group.

“The concept of Stay Fabulous captures the essence of the Resorts World Las Vegas brand where guests are encouraged to embrace their individuality and create their own version of fabulous,” Scott Sibella, president of Resorts World Las Vegas, said in Thursday’s announcement. “With stunning visuals and special appearances from A-list entertainers, the commercial gives a peek into the incredible experiences that await when our doors open this June.”

The film immerses the artists in a series of fantasy “worlds” inspired by the variety of experiences at Resorts World Las Vegas — from daylife, nightlife, dining, gaming, and entertainment — culminating with the reveal of the resort’s new tagline: Stay Fabulous.

Produced by Resorts World Las Vegas’s Advertising Agency of Record, Hooray Agency, and Psyop, in partnership with Nant Studios, “Stay Fabulous” will run on television in select markets during the Academy Awards as well as online and streaming services, launching the resort’s first national brand campaign.

Concerts West / AEG Presents and Resorts World Las Vegas will announce details of the resort’s upcoming live performances in the coming weeks, and the Strip’s new 3,500-room destination is expected to open June 24.

Click the Resorts World logo below to watch the flick!

STAY FABULOUS | RESORTS WORLD LAS VEGAS
Click the Resorts World logo above to watch the flick!

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Editor-in-Chief
Caleb J. Spivak is the Founder and CEO of What Now Media Group.
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