Viral Bagel Shop ‘PopUp Bagels’ to Open First Henderson Location

Known for its “rip and dip” bagels, the brand expands with franchisees Gary Rubenyan and Raffi Babaian at the helm.

Courtney McGinley Regional Reporter
Photo: Official

A viral bagel shop is set to make its debut in Henderson with a new location.

PopUp Bagels, known for its signature “rip and dip” style, will open an outpost at 1685 E. Cactus Ave., according to an Instagram post. 

“NEVADA!!! We played our cards right. Our first location in Henderson coming soon….And we just may have some more Vegas surprises in store soon,” the post read.

The new location will be managed by franchisees Gary Rubenyan, a co-founder of Dave’s Hot Chicken, and Raffi Babaian, the brand’s business and growth strategist, bringing a mix of hands-on culinary and strategic expertise to the venture.

The bagel shop’s philosophy is simple: bagels and schmears. PopUp Bagels offers a menu built around hot, whole New York‑style bagels designed to be torn and dipped rather than sliced or made into sandwiches

Customers can choose from classic varieties such as plain, sesame, poppy, salt and everything, each served fresh from the oven with tubs of cream cheese or butter. The shop always stocks basic spreads like plain and scallion cream cheese, and rotates limited‑edition schmears and flavored butters weekly, with past options ranging from truffle cream cheese to lemon poppy butter and other creative flavors.

The bakery currently operates 30 locations across California, Connecticut, Georgia, Maine, Massachusetts, New York, Pennsylvania, Tennessee and Washington, D.C. The Henderson location will add to the brand’s growing footprint.

PopUp Bagels has not announced an official opening date; visit the website and follow along on Instagram and Facebook for updates.

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Regional Reporter
Courtney McGinley is a Regional Reporter based in Pittsburgh, PA. A graduate of Penn State University's Donald P. Bellisario College of Communications, she has been working as a journalist since earning her degree. Before joining What Now Media Group, Courtney was a Live News Fellow at Newsweek, where she gained experience in writing, breaking news reporting, interviewing, and editing. She was also nominated for a Mid-Atlantic Emmy. Outside of work, Courtney enjoys cooking and exploring new restaurants, coffee shops, and cocktail bars.
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