OLIPOP has launched two flavors, one of which is a returning favorite and the other is a new seasonal flavor. The new lineup includes one permanent addition and one limited-edition release. The new lineup is now available in stores and online.
Meet OLIPOP’s New and Returning Flavors
Popular soda brand OLIPOP has released its new lineup for the season. The brand has introduced a new limited-edition seasonal flavor that is fit for the heat. It also brings back a fan-favorite flavor in response to popular demand.
The lineup features Raspberry Sherbet and the returning Blackberry Vanilla. Blackberry Vanilla will join the brand’s permanent lineup after strong fan demand for its return. Both flavors are available for purchase at Target, Walmart, Whole Foods, Amazon, and drinkolipop.com.
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A Closer Look at the New Releases
Developed by OLIPOP CEO Ben Goodwin, Raspberry Sherbet captures the carefree energy of summer. The flavor is inspired by classic ice cream sherbet and blends the raspberry tang with smooth vanilla.
Blackberry Vanilla debuted in 2020 and was the seventh flavor made by the brand. It features a blend of blackberry, apple, mandarin, and lemon juices and smooth vanilla notes. It was the brand’s first beverage to earn NutraStrength Prebiotic-Verified certification, marking a key product milestone.
The return of Blackberry Vanilla was a result of fan pressure to bring it back. OLIPOP brought it back temporarily many times over the years. However, this time the brand is bringing it back as a permanent fixture in its lineup.
About OLIPOP
Founded by Ben Goodwin and David Lester in 2018, OLIPOP started with just $100,000. According to September 2023 CNBC report, founders set out to create a soda-like drink with a healthier profile. The founders began experimenting in home kitchens before launching in just 40 stores.
OLIPOP soon expanded to thousands of stores nationwide and became popular with younger consumers. Its focus on making it easier for consumers to switch by delivering the same taste is one of the reasons for its wide success. Now, it has raised millions from investors and is sold in over 20,000 stores.
The launch of the two flavors continues to expand OLIPOP’s lineup while listening closely to consumer demand. It combines nostalgic flavors with a healthy approach, reinforcing its position in the market.
