The Fire Society Debuting New Restaurant Near Potrero Point

"The Fire Society was founded by Chef Tommy Halvorson in 2009 as a pop-up restaurant called The Phoenix Supper Club."

Elise McCorkle
Written By Elise McCorkle
News Writer
Photo: Official

According to a recently submitted alcohol license application, The Fire Society — the production and catering business behind the dining concept Serpentine Restaurant — is opening a new eatery in San Francisco near Potrero Hill.

Coming to 2945 3rd Street, the yet-to-be-named concept will land near establishments such as the art gallery Minnesota Street Project, Italian eatery Piccino, and the live music venue The Midway.

For readers who are unfamiliar with The Fire Society, the company offers a brief introduction on its website: “The Fire Society was founded by Chef Tommy Halvorson in 2009 as a pop-up restaurant called The Phoenix Supper Club. He started out by renting one 6-foot table in a shared kitchen and by 2019 had grown the business into a highly respected, full event production and catering company that came to encompass 5 brands.”

“We are currently operating 4 brands out of our central location and look forward to what the future holds for our company and our awesome team of individuals that make us who we are!”

What Now San Francisco spoke briefly with the company’s Partner and Chief Operations Officer, Matthew Seriff-Cullick, but he could not provide additional information before publication.

Stay tuned for updates.

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Elise Love-McCorkle is a freelance writer for What Now Media Group. She is an alumna of The University of Texas at Austin and works in the creative sector. She is currently based in Lisbon, Portugal.
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