National Cookie Day is almost here, and the celebrations are many. However, Insomnia Cookies has more to celebrate than this iconic day. To mark the occasion, the company is giving a few lucky fans a shot at free cookies for a year.
Insomnia Cookies Celebrates Milestone Store and National Cookie Day
Insomnia Cookies is ready to serve warmth and happiness on National Cookie Day. And with the brand expanding rapidly, there is more than one occasion to celebrate. On this day, the brand is releasing a limited-edition cookie and hosting a grand giveaway.
December 4, 2025, is National Cookie Day in the U.S. To honor the occasion, Insomnia Cookies is serving its winter-inspired sugar cookie stuffed with velvety buttercream. Topped with powdered sugar and edible glitter, the late-night treat satisfies cravings right on the spot.
The brand is also celebrating the opening of its 350th bakery with a special surprise. It is offering one fan in each store, that is 350 fans, a chance to win free cookies for a year. Serving extra joy this holiday season, this is an opportunity not to miss.
Brand to Offer Free Cookies for a Year to Lucky Fans
On December 4, 2025, as a nationwide celebration of National Cookie Day commences, Insomnia Cookies has something special in store. The first 100 Insomnia Rewards members visiting the store will have a chance to win free cookies for a year. Additionally, members will also receive the newest limited edition cookie for free.
As visitors indulge in the latest warm holiday cookies, members will receive a free Snowball Classic cookie. However, hidden within one of the 100 cookies is a surprise purple buttercream. Visitors who find this burst of purple within their cookie will win free cookies for a year.
To confirm the prize, they must upload a picture of the purple-filled cookie with their receipt to the QR code provided in-store. All entries must be submitted by 3 a.m. PST on December 6, 2025, and winners will be notified within seven business days. The promotion runs through December 6, giving fans a short window to participate.
