According to public filings, PINK, the Victoria’s Secret-owned apparel brand, plans to occupy a 2,982-square-foot retail space at 11010 Domain Drive, Unit V03, inside The Domain Mall II in Austin.
Permitting records list a completion date of January 2027. However, dates listed in public filings are not always definitive.
PINK is a lingerie and apparel brand under Victoria’s Secret & Co., launched in 2002 and aimed at a younger customer base than the main Victoria’s Secret line. The brand sells underwear, loungewear, sleepwear, swimwear, beauty products, and accessories, and has historically been placed alongside or near Victoria’s Secret stores in shopping centers.
The lingerie retailer already operates a store at The Domain, located at 11401 Century Oaks Terrace, Suite 117, within a different building in the broader Domain development.
It’s unclear whether this filing represents a move of that existing store to the Domain Drive address, or a second, separate PINK location within the larger Domain complex.
What Now Austin reached out to PINK representatives to inquire about an opening timeline and confirm the nature of the new project, but did not receive a response prior to press time.
For more information, follow PINK on Instagram.
