Bed Bath & Beyond Returns to Easton With New Co-Branded Store

The Container Store at Easton Town Center is among the first 22 locations nationwide to debut the new Bed Bath & Beyond co-branded retail format

Johana Mukandila Regional Reporter
A bed on display at Bed Bath & Beyond. (Image credit: Bed Bath & Beyond)

Bed Bath & Beyond is making its return to Easton Town Center through a new retail partnership with The Container Store, according to 614Now.com.

According to a recent announcement, The Container Store at 4184 Easton Gateway Dr. is among the first 22 locations nationwide to debut the new Bed Bath & Beyond + The Container Store co-branded format. The rollout is part of a broader nationwide transformation that combines the two home goods retailers under one roof.

The launch marks Bed Bath & Beyond’s return to Easton after the retailer closed its standalone location at the shopping center in 2023.

In a statement shared with the publication mentioned above, Amy Sullivan, President of Bed Bath & Beyond, Inc., said the new concept represents “the beginning of a completely new model for home retail,” bringing together The Container Store’s organization expertise with Bed Bath & Beyond’s home assortment.

The new concept combines Bed Bath & Beyond’s assortment of bedding, bath, kitchen, entertaining, and home essentials with The Container Store’s expertise in organization, custom storage solutions, and in-home services.

Customers can also expect expanded access to custom closets, organization systems, design services, and professional installation solutions.

According to the announcement, the first wave of co-branded stores will begin welcoming customers immediately, with additional locations expected to convert in the coming weeks as the company continues its nationwide rollout.

What Now Columbus reached out for comment, but did not receive a response by the time of publication. This article will be updated as more information becomes available.

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I am a Human Interest Reporter and multimedia journalist passionate about storytelling, real-life experiences, and impactful stories. With a Diploma in Journalism from Cape Peninsula University of Technology, I specialise in content creation, digital media, and community-focused reporting. I have produced engaging stories across online and print platforms and collaborated with organisations such as UNHCR, creating content that informs, inspires, and connects audiences.
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