A family-owned business will be a destination for those looking to attract birds to their front porches.
BirdyBranch is a new retail concept coming to 410 Ethen Avenue SE in the busy Eastown neighborhood. In the past, the team has set up shop at pop-ups and markets around the city including Fulton Street Market. Right now, owner Jennifer Johnson is preparing the location for opening soon.
Birdy Buffet is Johnson’s current business, mainly selling handcrafted bird feeders and other birding equipment. Bird seeds of different varieties are offered in packs, and will be on display for choosing. Johnson said the store will also feature photography from professional birders.
“The Shop every Bird Lover will want to visit… we did this for you!” Says a recent post on their Facebook page.
The building is behind IRIS piercing studio, at the corner of Wealthy Street SE. Luxe Nail Bar is also at the building next to BirdyBranch, and this area is home to many other storefronts, bars and restaurants. Downtown Grand Rapids is a 10-minute drive west of the location.
Work is still underway to get the store open, and the doors will likely be open sometime after Black Friday. For more updates on the official opening date, be sure to follow the team’s Instagram @birdybranch.
