Olive Young Plans Four New Stores Across Greater Los Angeles

New Olive Young stores will bring Korean beauty brands closer to Southern California shoppers

Daniela Velez
Written By Daniela Velez
News Writer
Olive Young's logo (Image credit: Olive Young)

South Korean health and beauty retailer Olive Young is planning four new stores across Greater Los Angeles, further expanding its presence in the region with locations at major shopping destinations by the first half of 2027.

The company announced that the stores are planned for Irvine Spectrum Center in Irvine, Del Amo Fashion Center in the South Bay, Bloom on Third near The Original Farmers Market in central Los Angeles, and Brea Mall.

What Now Los Angeles has previously covered the retailer’s U.S. expansion, including its plans for Del Amo Fashion Center and the opening of its Westfield Century City location. The latest announcement adds four more planned stores to Olive Young’s growing Southern California footprint.

Founded in South Korea, Olive Young has become a destination for discovering K-beauty brands and products. Its assortment includes skincare, makeup and wellness items, bringing established names together with emerging Korean brands.

The retailer also features specialized product formats such as sun sticks, sun cushions and toner pads. Its U.S. stores are designed to let customers explore products in person, learn about Korean skincare routines and receive guidance on choosing items suited to their individual needs.

Another feature is SKIN SCAN, an in-store skin analysis service that helps shoppers better understand their skin condition and identify suitable products and routines. According to the company, the service attracted approximately 27,000 users within five months of the opening of its first U.S. store, as of the end of October.

For more information, follow Olive Young on Instagram.

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Daniela Velez is a bilingual journalist and communications strategist based in Colombia. She has covered stories across the humanitarian, political, and entertainment sectors, bringing a multidisciplinary perspective shaped by her background in Communications and Political Philosophy from Universidad de La Sabana and additional training in Modern Journalism from NYU
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