NAYA Continues NYC Expansion with Hudson Yards Opening

The popular Middle Eastern restaurant continues expansion in New York City.

riya yadav
Written By riya yadav
News Writer
Annesha
Edited By Annesha
Managing Editor
NAYA to debut in Hudson Yards on July 9 (Source: Official)

Hudson Yards will soon welcome NAYA, a fast-growing Middle Eastern eatery known for customizable bowls and rolls. The eatery is set to open its 26th location in New York City, 34th overall, bringing its signature Lebanese fare to one of the hottest neighborhoods of Manhattan.

Highlights

  • NAYA will open its 26th location in New York City.
  • The eatery will offer bowls and rolls at $5 all day to celebrate the opening.
  • NAYA aims to reach 200 locations by 2030.

Middle Eastern Favorite Naya Expands to Hudson Yards

NAYA’s newest location at Hudson Yards opens July 9, following a recent debut at Rockefeller Center. The opening in Hudson Yards follows the fast chain’s successful debut in Rockefeller last month.

When and Where

  • Date: Wednesday, July 9
  • Time: 10 AM to 9 PM
  • Location: 20 Hudson Yards, Level 4, New York

One-Day Offer Meets Seasonal Flavor

Opening celebrations by NAYA
NAYA will offer bowls and rolls at $5 all day (Source: Official)

To celebrate its 26th location in the city, NAYA plans to offer signature bowls and rolls at $5 all day. Guests can make their own orders by customizing the dish with their choice of base – grains and greens, adding protein such as beef shawarma, chicken, and falafel, and finishing it off by adding 17 toppings – plus a selection of appetizers, sweets and dips.

NAYA will donate $1 from each order to Holy Apostles Soup Kitchen, the city’s largest emergency food program, which serves over 1,000 people each day.

The first 100 guests to dine at the restaurant will receive free NAYA tote bags as an opening day gift. NAYA is adding a seasonal Roasted Lemon Chicken Salad to its menu for a limited time. The dish, topped with pomegranate tahini dressing, is a fresh and flavorful update to its seasonal menu.

Brand Marks Milestone, Eyes Growth

Salad and bowls in NAYA
NAYA serves fresh salad with a customizable choice of toppings and base (Source: Official)

Since launching in 2008, NAYA has set its sights on 200 locations by the end of 2030. Founder and CEO of NAYA, Hady Kfoury said, “We’ve been serving New Yorkers for 17 years, and it’s exciting to continue growing in a location like Hudson Yards. Related is incredibly intentional in the way they curate their dining mix—and we’re proud to stand alongside national names like Sweetgreen and Shake Shack. This opening reflects our ongoing commitment to bringing fresh, high-quality Middle Eastern food to neighborhoods and communities across the city.”

NAYA aims to bring its signature Middle Eastern cuisine to a wider audience with each new location. By engaging local communities, NAYA strengthens its footprint nationwide.

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Riya Yadav is a writer with a background in journalism and literature who brings her thoughtful, story-driven approach to content creation. She has contributed to newspapers, with a focus on feature writing that captures the nuance of people and culture. Passionate about art, books, cinema, and all things creative, Riya combines cultural insight with strong research to bring clarity and depth to her writing.
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