Boban Strengthening Its Presence in North OC

The brand will open in Warner Marketplace Center.

Katie Porter
Written By Katie Porter
News Writer
Photo: Boban 

Emerging Vietnamese baguette and coffee chain Boban continues its rapid expansion, with the announcement of a new location within the Warner Marketplace Center in Fountain Valley. According to a recent press release, the company is planning a flagship store at 17020 Magnolia Street.

Located at the intersection of Magnolia and Warner, Warner Marketplace Center is in a prime location right off the 405 Freeway and experiences over 800,000 weekly visitors, according to LoopNet. Other tenants at the plaza include Aldi, CVS, Mobil, Winchell’s, Long Black Coffee, and more.

The Fountain Valley outpost will be under the leadership of Managing Partner Elise Ton. She will also lead the brand in further growth efforts, as Boban just secured a franchising license earlier this month. Its website says opportunities are available in over 20 states.

“Opening at Warner Marketplace Center marks an important milestone for Boban,” said Ton. “Our vision is to make Boban the go-to destination for authentic Vietnamese baguettes and coffee. With this prime location, we’re excited to share Boban’s unique flavors with the Fountain Valley community and expand our footprint in Orange County.”

This opening comes on the heels of building momentum. We recently covered the brand’s debut of Boban just happened in Cypress, and multiple other upcoming locations have been announced: Garden Grove, Rowland Heights, and Monterey Park.

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Katie Porter is a freelance journalist and copywriter located in the Mile High City of Denver, covering the Colorado and SoCal restaurant scenes. She has always been a news junkie, keen to stay informed about what's going on in her community and the world, constantly on the lookout for interesting nuggets. Her articles have appeared in a variety of other publications, including 1851 Franchise, Estatenvy, Boulder Weekly, ThisSongisSick, el Don News, TheThings, Stache Cow, and more.
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