A rapidly growing fitness franchise will be helping Northern Virginia feel the burn in 2027. Helmed by Vertex Fitness Group, Jetset Pilates is opening a new location in Ashburn, a part of its plan to establish Virginia domination, reports local media outlet FFXNow.
The fitness studio is moving into the 44795 Dulles Overlook Drive storefront that previously housed The Big Screen Store. While Jetset Pilates does not yet have a precise opening date for its upcoming Flagship Commons location, the facility is slated to be customer-ready in early 2027.
Jetset’s Ashburn location is one of several planned for Virginia; Vertex Fitness Group co-founder James Temple explains: “We’re bringing Jetset to Virginia as a network of studios, from Northern Virginia to the Richmond region, so members can find a class close to home and close to work.”
Vertex Fitness is kicking off its Virginia invasion with a new Tysons location set to open on November 14.
Jetset Pilates has enjoyed considerable growth since its founding in 2010. The chain now has more than 400 locations open and welcoming guests, bolstered by the model and method described on its website: “Real strength training, built on the principles of Pilates. Fifty minutes on our custom reformers, high intensity and low impact, with signature sequencing that keeps you moving and instructors who cue every rep while curated playlists carry the room. Hard enough to work. Sustainable enough to keep.”
