Johnnie-O by M. Dumas & Sons Relocating to King Street

“A Century of Style, a Heritage of Service”

Neil Cooney
Written By Neil Cooney
News Writer
Photo: Official (Image credit: https://www.instagram.com/mdumasandsons)

With stores on King Street and in Mt. Pleasant Town Centre, along with spin-off stores like Johnnie-O by M. Dumas & Sons and Southern Tide by M. Dumas & Sons, longstanding Charleston apparel brand M. Dumas & Sons is a brand with “A Century of Style, a Heritage of Service.”

Now, the brand is consolidating some of its services as it prepares to relocate Johnnie-O by M. Dumas & Sons, currently found at 132 Market Street in the Shops at The Charleston Place, to King Street. According to coverage by the Post and Courier, Johnnie-O by M. Dumas & Sons will open at 295 King St. in mid-October.

Opened in 2023 in partnership with Johnnie-O, the lifestyle brand based in California, Johnnie-O by M. Dumas & Sons has reached the end of its lease. In its new 2,500-square-foot home, it will boast more than twice its current space and, the coverage says, establish M. Dumas & Sons storefronts at three consecutive King Street addresses: 294, 295 and 296.”

“More than a store, M. Dumas & Sons has become part of Charleston’s landscape: a gathering place, a style authority, and a living reminder that legacy is built one customer, one conversation, and one generation at a time,” says the M. Dumas & Sons website. “Our collections merge contemporary design with timeless construction—where sharp cuts meet hand-finished detail. More than just fashion, each piece is a form of personal expression—made to move with you, made to mean something.”

You can keep up with all things M. Dumas & Sons by following @mdumasandsons on Instagram.

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Neil Cooney is a freelance writer. He has received an MFA in Creative Writing from Syracuse University, and his work has been published in the Masters Review. Based in Nashville, he spends his free time cooking Korean food and studying chess.
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