A Fast-Food Chain Is Adding a New Pretzel-Bun Burger to Its Menu This October

Burger King introduces ‘Game Day Menu’ featuring two new menu items and sweepstakes.

Whatnow News Team News Writer
Representative Image, Burger King is bringing a pretzel burger this game day season (Image credit: Photo By Pedro Furtado from Pexels)

Burger King is adding two new food options to its menu items ahead of the upcoming game day season. The new menu items will be available at participating U.S. restaurants beginning October 6. The chain will also launch a four-week sweepstakes with cash and Burger King-branded prizes.

Burger King Launches New Game Day Menu

According to an official announcement, the chain’s recent menu centers around new burger served on a pretzel bun and Chicken Fries paired with Nacho Cheese Sauce.

The first item is the Game Day Pretzel Burger. It features ¼-pound flame-grilled beef patty. It is topped with American cheese, crispy bacon, Nacho Cheese Sauce, and crispy onions. The burger is served on a warm SUPERPRETZEL Soft Pretzel Bun.

The second offering is Chicken Fries with Nacho Cheese Sauce. The item pairs Burger King’s Chicken Fries with a side of Nacho Cheese Sauce for dipping.

According to Joel Yashinsky, Chief Marketing Officer of Burger King US&C, “Game day is about more than just the game. It’s about bringing people together over delicious and fun food – something Burger King is no stranger to. We wanted to bring that spirit to Guests with a menu that makes it easy for BK to be part of their game day and traditions.”

Royal Perks Members Can Enter a Four-Week Sweepstakes

Along with the game-day menu additions, Burger King is bringing digital sweepstakes for Royal Perks members for four weeks. Eligible members can enter for a chance to win weekly cash prizes of up to $5,000 and other BK-branded prizes.

The prizes include $20 BK Digital Gift Cards, football and net sets, cornhole sets, and mini coolers. The sweepstakes begins October 6 and ends November 1, 2026.

According to the announcement, the sweepstakes is open to eligible Royal Perks members who are legal residents of the 48 contiguous U.S. states and Washington, D.C. Participants must also meet the stated age requirements and other rules. Alaska and Hawaii are excluded.

Founded in 1954, Burger King operates as a global quick-service hamburger chain, with the Whopper among its signature products. The Burger King system operates more than 19,000 locations in more than 120 countries and U.S. territories. Nearly all Burger King restaurants are owned and operated by independent franchisees, according to the company.

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