Graze Craze has emerged as a go-to destination for health-conscious customers seeking fresh, beautifully curated charcuterie boards. The brand puts a modern twist on traditional charcuterie, offering an interactive, grazing-style dining experience. The brand has consistently grown in recent years, and now, a new location has opened up in Killeen.
Highlights
- Graze Craze opens new location in Killeen, Texas.
- The new 1,200-square-foot space offers the brand’s signature boards and personalized service.
- The new opening represents the brand’s steady growth.
Graze Craze Expands with New Killeen Location
Graze Craze puts a fresh spin on charcuterie and has quickly gained popularity across the country. Now, the brand is steadily growing nationwide. Opening new locations, the latest is a 1,200 square foot store in Killeen.
Its grazing-style experience offers an interesting alternative to traditional dining options. Catering to every occasion, Graze Craze’s in-store Grazologists curate unique charcuterie boards for visitors. The boards feature premium meats, cheeses, and seasonal produce—artfully arranged to elevate any occasion.
Graze Craze is part of Big Flavor Brands™, the food division of United Franchise Group, which backs fast-growing concepts nationwide. From fast-casual restaurants to creative concepts like Graze Craze, it supports brands to grow nationwide.
New Spin on Charcuterie That Impressed Store Owner
On July 14, Graze Craze opened a new store in Killeen, Texas. Located in a 1,200 square foot space at 4001 E. Stan Schleuter Loop, Center Point Plaza, the store is owned by Scott Manson. Store owner Scott Manson, originally from Scotland, has lived in Killeen for 16 years and brings a background in military service and food operations to the new venture.
A team of trained Grazologists handcrafts each board, staying true to the brand’s focus on flavor, presentation, and personalization. Perfecting the brand’s assortment of sweet and savory selections, they promise the best service to every customer. These experts are here to curate charcuterie boards that will bring the ultimate grazing experience.
“I’m happy to come together with my team to design appetizing boards that will delight our customers and their families and friends,” said Manson. “This brand appealed to me as a new eatery concept that gives a whole new spin on charcuterie.”
Products That Satisfy Different Palates
The menu offers a range of styles that aim to satisfy distinct palates and dietary preferences. The charcuterie arrangements are available in different sizes that cater to every occasion. Offerings range from single-serve Char-Cutie-Cups to large Grab & Graze boards that feed a crowd.
Each board is thoughtfully arranged to be as visually stunning as it is delicious. The arrangements will spark excitement at every gathering, impressing both the eyes and the tongue.
Some of the options available at Graze Craze are as follows:
- Sweet & Grazey: For all the sweet tooths, this assortment brings an abundance of desserts, like chocolates and baked goods, paired with sweet dips.
- The Gone Grazey: This board offers a blend of cured meats, premium cheeses, crackers, fresh produce, and more.
- The Vegegrazian: The vibrant mix of fruits, vegetables, and cheese is perfect for all the vegetarians in the house.
- Grazey for Keto: For keto followers, this one has more protein and fewer sugar and carbs, which will help keep them on track.
- The Picnic Box: A boxed version of all of the above is perfect for date nights, intimate anniversary celebrations, or day-trip picnics.
In addition to serving Killeen, the new store also caters to surrounding areas, including Harker Heights, Fort Cavazos, and Copperas Cove. Open Monday through Saturday from 10 a.m. to 6 p.m. and Sunday from 10 a.m. to 3 p.m., this store is open every day. Customers can explore a variety of fresh, flavorful charcuterie options, perfect for gatherings of all sizes.
