Pizza Hut Rival Adds a New Crust Option to Its $9.99 Deal

Domino's Parmesan Stuffed Crust just joined the Best Deal Ever at $9.99 flat.

Written By Twinkle Jha
Parmesan Stuffed Crust by Domino’s (Image credit: dominos.com)

Domino’s has expanded its ‘Best Deal Ever’ promotion with the addition of Parmesan Stuffed Crust. Parmesan Stuffed Crust joins the offering, just in time for the soccer matches and tournaments this summer.

Domino’s Expands ‘Best Deal Ever’ Offer

In an official press release, the pizza company announced that the Parmesan Stuffed Crust joins its ‘Best Deal Ever’ menu, where any pizza item is available for $9.99. Customers can order the premium crust option at the same price through July 26, 2026.

Domino’s Vice President of Marketing Lindsay Hettling compared the company’s enthusiasm for Parmesan Stuffed Crust to the passion soccer fans bring to the sport. Hettling said that while premium offerings typically come at a higher price, Domino’s wanted to give customers more value without additional cost.

She added that the promotion gives customers access to a wider range of crust options. These include Handmade Pan, Hand Tossed, and other crust options with Parmesan Stuffed Crust available.

The Soccer Connection

Domino’s is gearing up for the launch of its debut in-app game to present customers with plentiful options throughout the summer of soccer. The promotion gives loyalty members additional opportunities to earn rewards.

Called Soccer Shootout, the game combines soccer-themed gameplay with Domino’s rewards. The game is available exclusively to Domino’s Rewards members.

The press release states that the game involves a moving pizza target. Players can test their aim on the same and score bonus loyalty points. They can also earn exclusive Domino’s deals, which may feature discounts on future orders.
The latest game is available now through July 19, 2026, under My Rewards on the Domino’s app.

The pizza company has been serving customers across the globe since 1960. The global enterprise of Domino’s includes over 22,300 stores spread throughout 90 markets. For the 12-month period ending March 22, 2026, Domino’s reported global retail sales of more than $20.4 billion. By the end of the first quarter of 2026, independent franchisees operated nearly 99% of Domino’s stores.

Through digital channels, the pizza company made more than 85% retail sales in the U.S. in 2025. It also developed several creative ordering platforms.

The latest initiative highlights Domino’s broader strategy of bringing together competitive pricing, product innovation, and digital engagement for getting more customers.

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Twinkle Jha is a content writer passionate about crafting engaging and informative pieces for diverse audiences. She holds a degree in Journalism & Mass Communication that helps her create news-based articles related to restaurants, retail, and real estate in the US. With five years of writing experience, Twinkle has a strong base for her research, allowing her to create compelling content. Her keen eye for detail and creative approach make her writing stand out. When not working, she loves to watch movies.
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