What’s Blending Set to Open First Storefront in Northeast Philadelphia

The family-owned business will serve acai bowls, salads, burrito bowls, artisan melts, entrees, and scratch-made cookies

Courtney McGinley Regional Reporter
What's Blending logo (Image credit: Website)

A family-owned catering business is expanding into a brick-and-mortar storefront in Philadelphia’s Northwood neighborhood.

What’s Blending, founded by Manny Benabe, will open at 5243 Oxford Ave.

For more than two decades, Benabe and his family have served businesses, churches, schools, families and organizations throughout the Philadelphia region.

“Every meal we prepared and every relationship we built reinforced one simple belief: Great food brings people together,” Benabe shared on the company’s website.

What’s Blending will bring back customer favorites from its years in business, with a menu featuring everything from acai and yogurt bowls to customizable salads, burrito bowls, artisan melts, handhelds and signature entrees.

The team prioritizes fresh ingredients and prepares every order fresh. Its signature live smoothie bar lets guests watch as staff blend their drinks, giving new meaning to the business’s name. Smoothies will remain a staple on the menu.

Those with a sweet tooth can also enjoy a selection of scratch-made cookies.

The upcoming brick-and-mortar marks a full-circle moment for Benabe, whose family has long-standing ties to the neighborhood. He hopes to give back to the community by opening a space where residents can gather, connect and enjoy a meal.

The team is working through the permitting and licensing process ahead of the planned early 2027 opening.

Visit the What’s Blending website and follow along on Instagram and Facebook for the latest updates.

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Regional Reporter
Courtney McGinley is a Regional Reporter based in Philadelphia, PA. A graduate of Penn State University's Donald P. Bellisario College of Communications, she has been working as a journalist since earning her degree. Before joining What Now Media Group, Courtney was a Live News Fellow at Newsweek, where she gained experience in writing, breaking news reporting, interviewing, and editing. She was also nominated for a Mid-Atlantic Emmy. Outside of work, Courtney enjoys cooking and exploring new restaurants, coffee shops, and cocktail bars.
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