Russell Sneddon and Nico Vergara Will Soon Debut Toasted S’mores Bar

Toasted will be replacing the former 1927 S’mores Company space.

Madison Ballinger
By Madison Ballinger Add a Comment
Photo: Toasted S'mores Bar on Facebook

According to an article from Bridgetown Bites, Toasted S’mores Bar aims to debut downtown at 1126 SW Alder Street.

“We are working towards a grand opening date of January 11th. I am the Co-Founder along with my business partner Nico Vergara. We both have run successful Food and beverage brands in Portland, him with Nico’s Ice Cream, and my time as CEO of Moonstruck Chocolate Company and love the community here in Portland,” co-founder Russell Sneddon told What Now Portland.

“Our space feels like a cozy cabin in the woods, nestled right in the heart of downtown Portland. It’s a perfect blend of nostalgia and the adventurous spirit of the Pacific Northwest, evoking cherished memories of the great outdoors.”

At our shop, patrons can indulge in an elevated, culinary-inspired twist on the classic campfire treat. We’ve partnered with local artisans to bring unique flavors to life, like ‘Canela Crackers’ from Portland’s own Dos Hermanos Bakery, replacing traditional graham crackers. Our menu features creative combinations such as peppermint, pistachio, whiskey, and cherry, alongside the timeless original marshmallow and chocolate.”

“We’re passionate about pushing the boundaries of what a s’more can be. With rotating seasonal flavors and exciting collaborations with Oregon’s finest food brands, we’re reimagining this classic treat as a true culinary adventure.”

“The space we’re now calling home had previously been occupied by a company with a similar concept. Unfortunately, as is sometimes the case with small businesses, they faced unexpected challenges and had to close their doors, leaving many customers disappointed. When Nico and I discovered the space, we were inspired by its charm and the shared nostalgia that s’mores evoke.”

“Recognizing its potential, we decided to create our own unique brand and vision, completely reimagining the concept and experience. Under our new brand, we’re starting fresh—unaffiliated with the previous business—and are excited to bring a thoughtful, elevated take on s’mores to this beloved space, offering our community and visitors something truly special.”

“We’ve been moving quickly to get the space ready and start delivering Toasted’s signature s’mores to the Portland community. In many ways, we’re building the airplane as it’s flying, and we’re working hard to create a portfolio of images, videos, and marketing materials to introduce Toasted to everyone.”

“Keep an eye out for more photos and videos—we’ll be sharing them in the coming weeks! We’re so excited to share this journey with you!”

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Madison's college career paired with her affinity for writing opened and created a foundation for her to have a fruitful writing career. She has three bylines under What Now Media Group, multiple long-term contracts with Lightning Media Group, and is a Script Writer for Cinematic Pulse.
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