Fajita Pete’s, a Houston-based Tex-Mex restaurant, is getting ready to open five next locations in Chicagoland through a new franchise agreement.
The new locations will come from longtime Chicago couple turned restaurant entrepreneurs Teddy Wyder and Veronica Rivero. After a business partner in Texas raved about Fajita Pete’s after every visit, the pair contacted the head of Fajita Pete’s franchising. The two will open their first location in the second quarter of 2023. The new deal brings the total number of Fajita Pete’s, including awarded units, to just north of 100.
“We quickly fell in love with the business model, the team, and of course the food,” Wyder said in a press release. “Chicago is an incredible food mecca, but it has nothing like Fajita Pete’s.”
Wyder will lead the operation with nearly two decades of manufacturing and logistics experience, while Rivero offers years of experience with sales and marketing experience at tech startups. Together they will bring Fajita Pete’s to the windy city, an exciting accomplishment for founder Pedro “Pete” Mora, who founded Fajita Pete’s in 2008. The company will continue to grow with the help of the franchise program that started in 2015.
“It’s always a humbling day when we grow the Fajita Pete’s family. Look out for a handful of other exciting updates in the coming months,” Mora said. “But for now, we are just so happy that Teddy and Veronica are on our team and that Chicago will get a taste of what our Tex-Mex is all about.”
