New York’s West Village is soon to welcome a new bar and restaurant, Yesterday’s. Bringing a fresh take on the classic NYC bar culture, it draws inspiration from some classic spots. The space intends to feel familiar to residents, bringing the past and present in one space.
Yesterday’s to Open on Bleecker Street this Week
A new dining concept is making its way to New York, where the city’s old-school bar culture will come to life. The new concept is named Yesterday’s with the aim of capturing the city’s past and present. Bringing the city’s spirit under one roof, the destination will offer a timeless experience to its visitors.
Yesterday’s is inspired by NYC’s iconic spots and combines classic cocktails with music and a lively atmosphere. It is ideal for both locals and visitors alike, serving them from brunch to late night. It is designed to feel like a long-standing favorite and features two private rooms for events.
“We wanted to create a place that feels instantly familiar,” says Jesse Rosen, Head of Marketing. “Yesterday’s is rooted in the kind of New York bar culture people miss—approachable, energetic, and built around the classics.”
Inside the New Concept
With a space spanning across 6,500 square feet, Yesterday’s is a two-level destination on 157 Bleecker Street. It is designed by New York-based Yakka Studio, which has balanced nostalgia and refinement within the space. The interiors feature warm lighting, wood finishes, banquette seating, and playful elements like disco balls.
The space is anchored by an expansive bar while discreet TVs shift the atmosphere throughout the day. Yesterday’s will transition from weekend brunch and after-work drinks to game days and late-night crowds.
Menu Highlights
The menu at Yesterday’s centers on wood-fired pizzas that are available all day. It will also serve elevated comfort dishes that will complement the bar’s social atmosphere. Brunch service will begin on May 9, 2026.
The beverage program is led by hospitality veterans Jarrod Fox and Jon Greenfield. The beverage program focuses on timeless cocktails like Martinis, Old Fashioneds, Margaritas, and Negronis. A wide selection of beer, wine, champagne, seltzers, and non-alcoholic options will also be available.
The destination will open on April 10, 2026, and will serve Monday through Wednesday from 4 p.m. to 12 a.m. On Thursdays, it will open from 4 p.m. to 2 a.m., and on Fridays from 12 p.m. to 4 a.m. On Saturdays, the spot will open from 10:30 a.m. to 4 a.m., and on Sundays from 10:30 a.m. to 12 a.m.
Yesterday’s brings the past and present of New York under one roof. This unique approach is set to make the spot a go-to among locals.
