Whataburger’s 76th Birthday Comes With 76-Cent Surprises All August

Whataburger is marking its 76th anniversary with app-exclusive rewards for Rewards members throughout August. 

Whatnow News Team News Writer
Image of Bacon Steakhouse Double Whatameal (Image credit: stories.whataburger.com)

To mark 76 years of service, Whataburger will offer specials throughout the month to Rewards members. Throughout August, customers using the Whataburger App can access limited-time discounts. The biggest promotion will drop on National Whataburger Day, Saturday, August 8, 2026.

Whataburger Brings Month-Long Celebrations on 76th Anniversary

Whataburger is ready to celebrate a long journey of 76 years in the business (Whataburger PR)
Whataburger is ready to celebrate a long journey of 76 years in the business (Image Credit: Whataburger PR)

Whataburger is bringing in a whole range of exclusive offers throughout August to celebrate its 76th birthday. These deals are only available to Rewards members through the app. Each offer allows one redemption per account.

Customers who haven’t joined Whataburger Rewards can download the Whataburger App and sign up before the offers become available. The brand will offer 76-cent surprises on Whataburger Wednesday and a big surprise on August 8. Here’s a list of what customers will enjoy:

  • 76-cent Taquito with Cheese: Entrée only from 6–11 a.m. on August 5
  • Buy One, Get One Whataburger: Entrée only from 11 a.m.–8 p.m. on August 8
  • 76-cent 16-ounce Whatafresher: Will be served from 11 a.m.–8 p.m. on August 12
  • 76-cent Big Ranch Wrap: Entrée only from 11 a.m.–4 p.m. on August 19
  • 76-cent Signature Chicken Sandwich: Entrée only from 5–10 p.m. on August 26

Participating restaurants will also feature birthday-themed decorations, including selfie stations, balloons, and other festive touches for National Whataburger Day.

President and CEO Debbie Stroud explained the month-long promotion as a means to reward long-time customers as well as offer a chance for new and old fans to participate in the celebration.

“Birthdays are meant to be shared, and that’s exactly what we’re doing all month long,” said Whataburger President Stroud.

How Whataburger Began

Diners can enjoy exclusive surprises and deals during the celebratory month (Whataburger PR)
Diners can enjoy exclusive surprises and deals during the celebratory month (Image Credit: Whataburger PR)

Whataburger was established in 1950. Founder Harmon Dobson set out to create a burger so large customers would need two hands to hold it. He wanted to create something memorable enough to inspire customers to say, “What a burger!”

That idea became the foundation of the brand, which has continued to emphasize made-to-order food and customer service.

The Texas-based chain, which is now headquartered in San Antonio, has over 1,100 restaurants in 17 states. The brand has also launched a grocery line with its famous condiments. It is also looking to expand its digital ordering and Rewards program.

New users who sign up for Whataburger Rewards get a free Whataburger. They also earn points for future menu orders.

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