Lakeside Village, the open-air shopping mall in Lakeland, is home to a broad variety of popular restaurants and retailers. Next year, it will be adding a new outpost of global lifestyle and variety retailer Miniso.
“MINISO is a strong addition to Lakeside Village, bringing an engaging new retail experience to the Lakeland community,” said Kristina O’Keefe, Senior Vice President, Retail Operations for Continental Realty Corporation, in a press release back in August. “The brand adds new energy to the center with a distinctive concept that broadens its appeal and gives customers another reason to visit. MINISO’s arrival reflects CRC’s continued focus on cultivating a dynamic tenant mix that enhances the customer experience, drives traffic and positions Lakeside Village for long-term success.”
Miniso is known for the scope of its selection, a “curated assortment of trend-driven toys and collectibles, beauty, apparel, stationery, home goods, snacks, and more,” the press release said. It offers the trendy “blind box,” which features “mystery collectible figures with fan-favorite, rare, and limited-edition characters that inspire discovery and repeat visits.”
“Lakeside Village represents exactly the type of retail environment we seek as we continue expanding the MINISO brand across America,” Andrea Noble, East Coast Real Estate Manager for MINISO USA, said in the press release. “The center combines exceptional co-tenancy, strong regional draw, year-round community engagement, and demographics that closely align with our core customer. We view Lakeland as one of Central Florida’s most compelling growth markets, and Lakeside Village provides the ideal platform to introduce our unique shopping experience while strengthening MINISO’s presence throughout the region.”
Miniso has expanded to encompass several hundred locations across the U.S. as its popularity continues to grow.
“At MINISO, fun is at the heart of everything we do,” says the Miniso U.S. website. “From playful characters to everyday essentials with a creative twist, we design products that spark joy and inspire a sense of wonder in your daily life.”
You can keep up with all things Miniso by following @miniso.usa on Instagram.
