85°C Bakery Cafe, a Taiwanese international chain, is preparing to open a new location in Oceanside at 3762 Mission Avenue, Unit 102-103.
The company’s fifth location is set to move into the Marketplace del Rio shopping center, according to signage on the building, first reported by SanDiegoVille. While it’s unclear exactly when this new 85°C Bakery Cafe will open, a representative from the company tells What Now San Diego that this Oceanside location will be corporate-owned, as are most of the company’s stores, except its locations in Utah and two in Hawaii. This comes as Marketplace del Rio sold for $56.6 million earlier this year.
While it’s unclear when this new location will open, it’s likely before the end of the year, but it’s just the beginning for the company. Dave Lazaro, the company’s marketing director, tells What Now San Diego, “We have plans to open more franchise stores in 2025, but we are selective about the regions we choose for the franchise model.” Earlier this year, 85°C Bakery Cafe expanded within Nevada with a second store in Henderson that opened at the beginning of the year. This was followed by a new location in San Antonio, the company’s first Texas location.
When 85°C Bakery Cafe opens at Marketplace del Rio, it will offer coffee, tea, cakes, desserts, smoothies, fruit juices, souvenirs, and bakery products. The company has over 1,000 locations worldwide. In 2008, the first U.S. store opened in Irvine, CA. The location quickly became an overnight sensation, with over 5,000 Yelp reviews and lines out the door. Featured on TIME, CNN, NPR, and Travel Channel, 85°C Bakery Cafe has become a culinary phenomenon and a new cafe experience for all.
“85°C Bakery Cafe is not an ordinary cafe,” according to the company’s website. “Each cup of coffee is individually brewed with Guatemalan coffee beans for a smooth, rich taste. All of our drinks are handcrafted and made to order. Each store features an in-shop bakery with over 50 varieties of pastries baked fresh hourly. Our gourmet cakes are uniquely crafted by our award-winning master chefs. We strive to bring our customers the best products possible by paying careful attention to every detail which may affect its taste.”
Broker Cushman & Wakefield announced in mid-July that a private buyer purchased the Marketplace del Rio for $56.6 million. The center, located on Mission Avenue and anchored by Stater Bros. supermarket, recently underwent extensive remodeling. The grocery store itself was also remodeled and expanded last year. Cushman & Wakefield represented the Southern California-based buyer, a high-net-worth investor whose name was not disclosed in the firm’s news release.
“The exciting new residential and commercial developments in the area, including the proposed 92-acre Ocean Kamp mixed-use development anchored by a resort and artificial surf lagoon/wave park and future buildout of the Rancho Del Oro master plan, was also an attractive feature of the property as a long-term investment,” Chad Iafrate, who co-represented the buyer with Phil Lyons, said in a Cushman & Wakefield news release.
