Atlanta’s Perimeter Pointe has a new owner. The Ardent Companies has acquired the 360,000-square-foot shopping center and plans to reposition the property as a mixed-use destination in the heart of the Perimeter Market.
Ardent Companies Takes Bold Step with Perimeter Pointe Acquisition
Atlanta-based, privately held real estate firm The Ardent Companies has announced the acquisition of Perimeter Pointe. Located in the heart of Perimeter Market, the 360,000-square-foot property is set for revitalization. Plans to reposition the shopping center into a mixed-use destination are currently underway.
The firm is known for repositioning underperforming properties across metro Atlanta. For Perimeter Pointe, Ardent plans to revitalize the center by prioritizing walkability and accessibility and enhancing the tenant lineup. The redevelopment will follow a playbook Ardent has used successfully across similar projects.
“This is a fantastic piece of Atlanta real estate that has been underutilized for some time,” said Scott Werbel, Partner at The Ardent. “We see significant opportunity to refresh the tenant mix and add multifamily housing to the area, creating complementary uses that drive stronger utilization and long-term value.”
Strategic Rationale for the Acquisition
Perimeter Pointe benefits from its location at the corner of Mount Vernon Highway and Abernathy Road. Its close proximity to the Georgia 400 interchange, which sees more than 86,000 vehicles pass through daily, highlights the opportunities in this site. Its on-site connection to the Sandy Springs MARTA Station is another key advantage.
Together, these factors position Perimeter Pointe as a high-traffic, transit-connected site in one of Atlanta’s strongest retail corridors. With this in mind, Ardent’s redevelopment plans include a mix of strategies to fully optimize the property.
The first phase will focus on leasing vacant space and remerchandising the existing tenant mix. A multifamily component will also be introduced to enhance the overall site utilization. With best-in-class retailers and multifamily developers already interested in the project, Ardent is expected to share additional details in the coming months.
A Track Record of Atlanta Redevelopment Projects
Ardent has created a track record with its multiple revitalization projects over the years. The most recent is the redevelopment of a 268,000-square-foot mixed-use site in Roswell, Georgia. The project was fully leased at the time of the final parcel’s sale, reflecting the firm’s redevelopment success.
Ardent has also revitalized 1010 Midtown, a 44,000-square-foot retail-anchored residential tower. It developed the 33,000-square-foot multi-tenant retail destination in Midtown. The company has capitalized $3.5 billion across 140 equity investments since 2012.
Ardent’s investment strategies extend beyond Georgia and the country’s borders. The firm has active investments in cities including Atlanta, Charlotte, Miami, Los Angeles, Chicago, New York, and London. One such investment is in the development of Downtown Broadway in Nashville, where the company invested nearly $250 million across 11 projects.
